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Author
Series
Publisher
Listen & Live Audio, Inc
Language
English
Description
Learn the 25 keys to build awareness of new brands and learn the secrets of forceful advertising and marketing strategies:
Key 1. The need to understand the complexity of marketing.
Key 2. Positioning and why it is important in guiding marketing strategy.
Key 3. Why the job of the marketing manager is key to the success of the firm.
Key 4. Understanding why knowledge of the marketing environment contributes to a firm's success.
...
Key 1. The need to understand the complexity of marketing.
Key 2. Positioning and why it is important in guiding marketing strategy.
Key 3. Why the job of the marketing manager is key to the success of the firm.
Key 4. Understanding why knowledge of the marketing environment contributes to a firm's success.
...
Author
Series
Publisher
Listen & Live Audio, Inc
Language
English
Description
Learn the 25 keys in managing the growth of a business, including identifying the company's competitive advantage, implementing a total-quality strategy, hiring a professional management team and creating a visionary growth-oriented corporate culture:
Key 1. Prepare yourself and your company for growth.
Key 2. Be aware of the factors that affect your company's ability to grow.
Key 3. To grow, your company needs a vision.
Key 4....
Key 1. Prepare yourself and your company for growth.
Key 2. Be aware of the factors that affect your company's ability to grow.
Key 3. To grow, your company needs a vision.
Key 4....
Author
Series
Publisher
Listen & Live Audio, Inc
Language
English
Description
Learn the 25 keys to unlocking the powerful and useful information buried in corporate financial statements, including understanding balance sheets and income statements, defining accrual accounting, and valuing costs of goods sold, inventory and cash flow:
Key 1. Accounting is not a four-letter word.
Key 2. Financial statements rely on fact, not possibility.
Key 3. What's hanging in the balance sheet?
Key 4. Take steps to understand...
Key 1. Accounting is not a four-letter word.
Key 2. Financial statements rely on fact, not possibility.
Key 3. What's hanging in the balance sheet?
Key 4. Take steps to understand...
Author
Series
Publisher
Listen & Live Audio, Inc
Language
English
Description
Learn the 25 keys to selecting and managing outside investment, through mergers, acquisitions and project-specific financing, as well as R&D internal investment, for long-term growth and expansion:
Key 1. Sound strategy + Timely investment = Shareholder value.
Key 2. Cash flow counts.
Key 3. A dollar today is worth more than a dollar tomorrow.
Key 4. Follow the net present value rule.
Key 5. N.P.V. = Incremental Shareholder...
Key 1. Sound strategy + Timely investment = Shareholder value.
Key 2. Cash flow counts.
Key 3. A dollar today is worth more than a dollar tomorrow.
Key 4. Follow the net present value rule.
Key 5. N.P.V. = Incremental Shareholder...
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