Catalog Search Results
Author
Series
Publisher
Recorded Books
Pub. Date
[2013], p2013
Language
English
Description
Using illuminating examples and anecdotes, the authors show how authentic communication, transparency and empathy are revolutionizing the seller-consumer relationship. This one-of-a-kind guide ties it all together with this simple sentiment: When you're upfront with your target audience, you create a win-win for everyone.
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